Clara HQ recruitment engine

direct-to-patients recruitment designed to diversify your clinical trial.

A proprietary and first-of-kind blend of patient advocacy partnerships, digital outreach, and grassroots engagement through the Breakthrough Crew, our in-house ambassador network, fuels the Recruitment Engine.

Augment your recruitment strategy to reach a representative group of highly-interested patients and accelerate overall enrollment by up to 400%.

virtualized solutions for faster recruitment

Add the scale + patient wisdom needed to accelerate enrollment while diversifying your trial participant pool.

Patient advocacy

Clara's in-house Patient Advocacy team builds authentic partnerships with the organizations your target communities know and trust.

Breakthrough Crew

The Breakthrough Crew, Clara's award-winning network of advocate ambassadors, generate grassroots enthusiasm for your team's research.

digital outreach

Powered by proprietary datasets and access to nearly any digital traffic, and guided by the patient voice. Digital provides the scale needed to reach representative segments of your target population.

patient-powered content

Equip your outreach with more engaging, welcoming, and diverse messaging. Clara's Marketing + Patient Advocacy teams co-develop outreach with your internal stakeholders and Clara's network of patient ambassadors.

Decentralized recruitment engine augments any strategy

24/7 live support from Clara's in-house patient navigation + support team
Proprietary patient advocacy partnerships
Global digital reach into nearly all web traffic
Flexibly augment current recruitment with any piece of Recruitment Engine
Grassroots, boots-on-the-ground engagement
HIPAA + GDPR compliant
Patient co-developed marketing materials
Proprietary targeting datasets

Add the scale + patient wisdom needed to accelerate enrollment while diversifying your trial participant pool.

Patient advocacy

Clara's in-house Patient Advocacy team builds authentic partnerships with the organizations your target communities know and trust.

Breakthrough Crew

The Breakthrough Crew, Clara's award-winning network of advocate ambassadors, generate grassroots enthusiasm for your team's research.

digital outreach

Powered by proprietary datasets and access to nearly any digital traffic, and guided by the patient voice. Digital provides the scale needed to reach representative segments of your target population.

patient-powered content

Equip your outreach with more engaging, welcoming, and diverse messaging. Clara's Marketing + Patient Advocacy teams co-develop outreach with your internal stakeholders and Clara's network of patient ambassadors.

a first-of-kind recruitment system

Recruitment Engine produces measurable acceleration in recruitment efforts

85% boost
in click-through rates compared industry average
60% boost
in intake form completion rates compared to industry average
2-4x acceleration
in overall recruitment speed compared to previous recruitment efforts

Augment recruitment with Clara’s Recruitment engine

Diversify your clinical recruitment efforts

With patient voice and landscape analysis data, your patient outreach materials can be designed to engage target groups with the most relevant information possible.

Augmenting Your Outreach ⟶

Digital outreach

Powered by proprietary datasets and access to nearly any digital traffic, and guided by the patient voice. Digital provides the scale needed to reach representative segments of your target population.

Learn about digital outreach ⟶

Patient advocacy
partnerships

Clara's in-house Patient Advocacy team builds authentic partnerships with the organizations your target communities know and trust.

Learn about patient advocacy ⟶

Clara’s in-house
advocacy organization

The Breakthrough Crew, Clara's award-winning network of advocate ambassadors, generate grassroots enthusiasm for your team's research.

Learn about the Breakthrough Crew ⟶

recruitment engine overview

From Content Generation to Marketing

Clara's in-house marketing + patient advocacy teams coordinate with your internal teams, CRO, and IRB to create, amend, and launch engaging, IRB-approved recruitment materials across all relevant outreach channels.

Landscape Analysis

Patient landscape analysis
Proprietary Digital Data

Content Creation

Digital Marketing Materials
Print content design + distribution
Web pages + digital content

Content Approvals

iRB Review package preparation
iRB-requested content amendments
Sponsor internal compliance + communications team review

Marketing Channels

Digital Outreach
Patient Advocacy
Breakthrough Crew

digital outreach

Augment Ongoing Efforts With Digital Marketing

Augment any ongoing + upcoming recruitment effort with an integrated recruitment platform + team.

Flexibly augment your recruitment needs with one integrated team + platform solution. Support your study sites by referring only the most qualified applicants. Diversify your recruitment strategy beyond traditional tactics with a multi-channel digital outreach strategy designed and adapted over time specifically to your trial’s needs.

digital marketing

Access to 98% global internet traffic

Hyper-targeted outreach

Target within 25 miles of a location

Global outreach with localized materials

Adjust recruitment pace on a site-by-site basis

Through the course of a trial, study sites may be overburdened with patient leads or have empty queues. With Clara SiteSync and the capability to target down to a 25 mile radius of a location, your trial can dynamically push patients to the sites that need it most.

Site-level targeting

Site-level support ensures patients are recruited around the sites in need of traffic

Warm transfer of patients to sites ensure no applicant is lost

Target within 25 miles of a location

Dedicated SiteSync site team support

Target Your Message with Clarity

Accelerate outreach efforts with the backing of years of Clara's proprietary data.

The Digital Recruitment Engine is powered by hundreds of thousands of unique data points, compiled on a daily basis through testing by our in-house marketing team. This dataset allows our team to launch optimized digital recruitment campaigns on behalf of partner clinical trials from Day 1, and accelerates improvement over the course of a project.


Targeting Precision
Patient populations + patient behavioral characteristics are identified from the start of each digital campaign.

Continuous Optimization
Patient populations + patient behavioral characteristics are identified from the start of each digital campaign.

Indication-Specific Data
Clara’s ongoing messaging + patient outreach testing provides data by indication (e.g. ALS) and by indication group (e.g. neurodegenerative, rare), providing specific, ready-to-use insights for new campaigns.
Multi-Channel Data
From social to digital search traffic and more, Clara’s datasets model patient groups and behaviors on a specific, channel-by-channel basis.

Support and Moderate Patient Feedback on Social Media Marketing

Leverage the Clara Patient Support team to manage comments, questions, and concerns on social media marketing posts.
All comment-enabled channels
Support outreach on any channel that features user comments, including Facebook, Twitter, Instagram, Youtube, and more.
Market via white-labeled or Clara accounts
Reach patients through a white-labeled, branded corporate accounts or Clara’s own social accounts. Either way, Clara’s team manages comments and patient engagement.
Customized record keeping + escalation
Customized management of patient feedback on public posts provides necessary record keeping and issue escalation to the sponsor trial team.

Patient advocacy

Partnering with Patient Advocacy Organizations

Collaborate with major patient organizations and local patient support groups to generate interest for your clinical trial.

Clara’s in-house patient advocacy team builds long-term, mutually-beneficial relationships with communities, accesses patient group mailing lists, co-creates content, gathers insights via social listening, and more, on behalf of your team.

Patient advocacy for recruitment

Custom-developed patient advocacy partnerships

Advocacy group + influencer mapping

Patient co-led webinars

Patient co-Hosted podcasts

Develop Mutually-Beneficial Advocacy Partnerships

Build long-term relationships with communities, co-create content, get insights through patient focus groups, and more.
Targeting Precision
Patient populations + patient behavioral characteristics are identified from the start of each digital campaign.

Continuous Optimization
Patient populations + patient behavioral characteristics are identified from the start of each digital campaign.

Indication-Specific Data
Clara’s ongoing messaging + patient outreach testing provides data by indication (e.g. ALS) and by indication group (e.g. neurodegenerative, rare), providing specific, ready-to-use insights for new campaigns.
Multi-Channel Data
From social to digital search traffic and more, Clara’s datasets model patient groups and behaviors on a specific, channel-by-channel basis.

Support and Moderate Patient Feedback on Social Media Marketing

Leverage the Clara Patient Support team to manage comments, questions, and concerns on social media marketing posts.
All comment-enabled channels
Support outreach on any channel that features user comments, including Facebook, Twitter, Instagram, Youtube, and more.
Market via white-labeled or Clara accounts
Reach patients through a white-labeled, branded corporate accounts or Clara’s own social accounts. Either way, Clara’s team manages comments and patient engagement.
Customized record keeping + escalation
Customized management of patient feedback on public posts provides necessary record keeping and issue escalation to the sponsor trial team.

Support and Moderate Patient Feedback on Social Media Marketing

Leverage the Clara Patient Support team to manage comments, questions, and concerns on social media marketing posts.
All comment-enabled channels
Support outreach on any channel that features user comments, including Facebook, Twitter, Instagram, Youtube, and more.
Market via white-labeled or Clara accounts
Reach patients through a white-labeled, branded corporate accounts or Clara’s own social accounts. Either way, Clara’s team manages comments and patient engagement.
Customized record keeping + escalation
Customized management of patient feedback on public posts provides necessary record keeping and issue escalation to the sponsor trial team.

Breakthrough crew

A Patient Network that Demystifies Clinical Research

The Breakthrough Crew is the world’s leading advocacy organization for clinical trial research.

Together, with pharmaceutical partners, policy makers, investors, and the team at Clara Health, the BTC demystify clinical research and bring life-changing research to those who need it most.

breakthrough crew capabilities

Raising awareness via social media

Protocol + trial design feedback


Co-hosting events in hometown regions

Contributing to digital awareness campaigns

Representing the Breakthrough Crew at local healthcare events

100+ Consults with Industry
30+ Events Attended
20+ Indications Represented
Indication-Specific Data
Clara’s ongoing messaging + patient outreach testing provides data by indication (e.g. ALS) and by indication group (e.g. neurodegenerative, rare), providing specific, ready-to-use insights for new campaigns.
Multi-Channel Data
From social to digital search traffic and more, Clara’s datasets model patient groups and behaviors on a specific, channel-by-channel basis.
Targeting Precision
Patient populations + patient behavioral characteristics are identified from the start of each digital campaign.

Continuous Optimization
Patient populations + patient behavioral characteristics are identified from the start of each digital campaign.

Support and Moderate Patient Feedback on Social Media Marketing

Leverage the Clara Patient Support team to manage comments, questions, and concerns on social media marketing posts.
All comment-enabled channels
Support outreach on any channel that features user comments, including Facebook, Twitter, Instagram, Youtube, and more.
Market via white-labeled or Clara accounts
Reach patients through a white-labeled, branded corporate accounts or Clara’s own social accounts. Either way, Clara’s team manages comments and patient engagement.
Customized record keeping + escalation
Customized management of patient feedback on public posts provides necessary record keeping and issue escalation to the sponsor trial team.

Support and Moderate Patient Feedback on Social Media Marketing

Leverage the Clara Patient Support team to manage comments, questions, and concerns on social media marketing posts.
All comment-enabled channels
Support outreach on any channel that features user comments, including Facebook, Twitter, Instagram, Youtube, and more.
Market via white-labeled or Clara accounts
Reach patients through a white-labeled, branded corporate accounts or Clara’s own social accounts. Either way, Clara’s team manages comments and patient engagement.
Customized record keeping + escalation
Customized management of patient feedback on public posts provides necessary record keeping and issue escalation to the sponsor trial team.

featured success story

Accelerating Recruitment by 200%

Amylyx is a Cambridge-based pharmaceutical company focused on the treatment of neurodegenerative disorders, incorporating unconventional approaches through strong partnerships with industry leaders, scientists, doctors and organizations.

problem

After the 25 participating sites had exhausted their existing patient databases, the Amylyx team needed to augment their recruitment strategy rapidly to meet clinical deadlines.

solution

By expanding the recruitment channels available and providing an empathetic experience tailored to the specific needs of ALS patients and caregivers, Clara Health doubled recruitment rates and helped the trial reach full accrual in under 4 months.

Read the Full Case Study ⟶

products + services

Enrollment Platform

Recruitment Engine

ClaraCare Applicant Support

SiteSync Study Site Support

By the numbers

600,000 patients reached

18,000 patients sign ups

140 patients connected to study sites

2x recruitment acceleration

3.5 months to conclude recruitment

Prior to working with Clara Health, our ALS trial had been proceeding for about a year. Clara dramatically helped our timelines and may ultimately get our drug to patients faster.

We are incredibly happy we chose to work with Clara.

Joshua Cohen
CEO + Co-founder

Digital Outreach

Digital capabilities

Access to 98% of global internet traffic

Geographic targeting down to a 25 mile radius

Moderated social media marketing support

Continuous day-to-day optimization and active campaign management

Clara Proprietary Data

Patient populations + patient behavioral characteristics

Indication (e.g. ALS) and indication group (e.g. neurodegenerative, rare) level data

Social network targeting data

Search traffic behavioral data

Patient Advocacy

Patient advocacy partnerships

Development of new partnerships with key patient organizations

Advocacy group + influencer landscape mapping

Co-branded content development with advocacy organizations

Advocacy group mailing list access

Co-branded webinars, meetings, and community engagement

Custom social media campaigns

Breakthrough Crew

Patient-driven insights + Hyper-personal engagement

Customized patient + caregiver focus groups

Social listening data reports

Protocol review + guidance

Boots-on-the-ground networking

Contributing to digital awareness campaigns

Representing the Breakthrough Crew at local healthcare events

Raising awareness via social media

Additional Recruitment Support

Content development for all recruitment channels

Digital outreach asset creation

Content development across multiple formats (print, digital, web, etc.)

Feedback on content driven by patient ambassadors

Compliance + Regulatory Support

Active support through IRB approval

IRB review package preparation

Coordination with internal compliance, regulatory, legal, and communications stakeholders

Coordination with central + local IRB 

Content edits + amendments to accommodate internal + IRB comments

Ongoing Recruitment Initiatives
Clara Recruitment Engine

augment any recruitment strategy

your recruitment strategy, or ours, or all of the above.

Clara Recruitment provides any patient or caregiver the easiest method for taking next steps towards enrolling into your trial. Minimize patient drop off by providing seamless digital prescreening, supportive warm transfers to the appropriate study sites, and integrated phone and EMR screening for any interested applicant.

Learn About Clara Recruitment Engine

Amylyx Pharmaceutical

Prior to working with Clara Health, our ALS trial had been proceeding for about a year. Clara dramatically helped our timelines and may ultimately get our drug to patients faster.

We are incredibly happy we chose to work with Clara.

Joshua Cohen
CEO + Co-founder

How Clara HQ Drove:

600,000 patients reached
18,000 patients signed up
140 patients connected to study sites
2x recruitment acceleration
3.5 months to conclude recruitment

decentralize. virtualize. recentralize.

everything you need to decentralize and virtualize your trial. in one centralized platform.

Reach more engaged + motivated patients
Real-time Data reporting
study site support
secure data housing
boost retention rates
build patient repositories
identify patients prior to study launch
provide 24/7 live applicant + participant support
travel + reimbursement support
travel + reimbursement support
travel + reimbursement support
travel + reimbursement support

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