a first-of-kind recruitment system

Recruitment Engine produces measurable acceleration in recruitment efforts

85% boost

in click-through rates compared industry average

60% boost

in intake form completion rates compared to industry average

2-4x acceleration

in overall recruitment speed compared to previous recruitment efforts

Augment recruitment with Clara’s Recruitment engine

Diversify your clinical recruitment efforts

With patient voice and landscape analysis data, your patient outreach materials can be designed to engage target groups with the most relevant information possible.

Augmenting Your Outreach ⟶

Digital outreach

Powered by proprietary datasets and access to nearly any digital traffic, and guided by the patient voice. Digital provides the scale needed to reach representative segments of your target population.

Learn about digital outreach ⟶

Patient advocacy
partnerships

Clara's in-house Patient Advocacy team builds authentic partnerships with the organizations your target communities know and trust.

Learn about patient advocacy ⟶

Clara’s in-house
advocacy organization

The Breakthrough Crew, Clara's award-winning network of advocate ambassadors, generate grassroots enthusiasm for your team's research.

Learn about the Breakthrough Crew ⟶

digital outreach

Augment Ongoing Efforts With Digital Marketing

Augment any ongoing + upcoming recruitment effort with an integrated recruitment platform + team.

Flexibly augment your recruitment needs with one integrated team + platform solution. Support your study sites by referring only the most qualified applicants. Diversify your recruitment strategy beyond traditional tactics with a multi-channel digital outreach strategy designed and adapted over time specifically to your trial’s needs.

digital marketing

Access to 98% global internet traffic

Hyper-targeted outreach

Target within 25 miles of a location

Global outreach with localized materials

Adjust recruitment pace on a site-by-site basis

Through the course of a trial, study sites may be overburdened with patient leads or have empty queues. With Clara SiteSync and the capability to target down to a 25 mile radius of a location, your trial can dynamically push patients to the sites that need it most.

Site-level targeting

Site-level support ensures patients are recruited around the sites in need of traffic

Warm transfer of patients to sites ensure no applicant is lost

Target within 25 miles of a location

Dedicated SiteSync site team support

Target Your Message with Clarity

Accelerate outreach efforts with the backing of years of Clara's proprietary data.

The Digital Recruitment Engine is powered by hundreds of thousands of unique data points, compiled on a daily basis through testing by our in-house marketing team. This dataset allows our team to launch optimized digital recruitment campaigns on behalf of partner clinical trials from Day 1, and accelerates improvement over the course of a project.

Targeting Precision

Patient populations + patient behavioral characteristics are identified from the start of each digital campaign.

Continuous Optimization

Patient populations + patient behavioral characteristics are identified from the start of each digital campaign.

Indication-Specific Data

Clara’s ongoing messaging + patient outreach testing provides data by indication (e.g. ALS) and by indication group (e.g. neurodegenerative, rare), providing specific, ready-to-use insights for new campaigns.

Multi-Channel Data

From social to digital search traffic and more, Clara’s datasets model patient groups and behaviors on a specific, channel-by-channel basis.

Support and Moderate Patient Feedback on Social Media Marketing

Leverage the Clara Patient Support team to manage comments, questions, and concerns on social media marketing posts.

All comment-enabled channels

Support outreach on any channel that features user comments, including Facebook, Twitter, Instagram, Youtube, and more.

Market via white-labeled or Clara accounts

Reach patients through a white-labeled, branded corporate accounts or Clara’s own social accounts. Either way, Clara’s team manages comments and patient engagement.

Customized record keeping + escalation

Customized management of patient feedback on public posts provides necessary record keeping and issue escalation to the sponsor trial team.

Patient advocacy

Partnering with Patient Advocacy Organizations

Collaborate with major patient organizations and local patient support groups to generate interest for your clinical trial.

‍Clara’s in-house patient advocacy team builds long-term, mutually-beneficial relationships with communities, accesses patient group mailing lists, co-creates content, gathers insights via social listening, and more, on behalf of your team.

Patient advocacy for recruitment

Custom-developed patient advocacy partnerships

Advocacy group + influencer mapping

Patient co-led webinars

Patient co-Hosted podcasts